More and more people are tuning in to the banner’s number one radio station every day.
The latest JNLR IPSOS MRBI listenership figures show Clare FM is the number one choice for adults in this county, with over 38,000 people tuning in every day, which represents an increase over over 3,000 new daily listeners.
Listeners are also choosing to listen in for longer periods, with the station’s Market-Share jumping from 3% to 36%.
The award-winning radio station also continues to rank among the top most listened to local Stations in the Country, with more than double the listenership of the National and regional stations in the County.
Susan Murphy, Clare FM’s General Manager, has welcomed the results:
“This result is a culmination of a huge amount of work by the Clare FM team over the last twelve months, it’s all about delivering a radio station to this County that is relevant, informational and entertaining.
It’s very encouraging to see as we enter our 30th year on air and despite all the competition we have faced over the years from many quarters, more people are choosing to listen to Clare FM than ever before.
Clare people both at home and abroad have a huge sense of pride and trust in their local station and we very much appreciate that confidence and loyalty that has been shown to us by our listeners and advertisers”.
Head of Programming Padraic Flaherty has added that he is thrilled with the figures.
“We altered our weekday schedule at the start of this year to give more variety of shows and the reaction has been fantastic.
It is very gratifying to see an increase on all our weekday shows from Morning to Night, as well as our weekend shows. Over the past three months we have added 8,000 new listeners tuning into Morning Focus over the past 3 months.
Clare FM has established itself over the years as the voice of the Banner and it is wonderful to part our listener’s life”, he concluded.
